Overview: AI in marketing analytics is experiencing rapid adoption as businesses increasingly rely on intelligent data ...

Gain insights into behavioral analytics—understand its impact on e-commerce, gaming, and security, and explore its challenges ...

The consumer goods giant is taking its advanced analytics approach and adding AI for greater value, but its data leader, ...

For students enrolled Spring 2026 and beyond. The Big Data and Applied AI option reflects the growing role of artificial intelligence in business decision-making. It provides students with rigorous ...

A cybersecurity incident at analytics provider Mixpanel announced just hours before the U.S. Thanksgiving holiday weekend could set a new standard for how not to announce a data breach. To recap: In a ...

How is AI and data leadership at large organizations being transformed by the accelerating pace of AI adoption? Do these leaders’ mandates need to change? And should overseeing AI and data be viewed ...

On Election Day, Peter Hubbard was one of two Democratic candidates who took a decisive—and surprising—victory in Georgia. Hubbard was elected to the Georgia Public Service Commission, the body that ...

Customer journey analytics software aims to help businesseses understand, optimize and personalize every step of the customer experience. By aggregating and analyzing data from touchpoints across both ...

Bill McColl has 25+ years of experience as a senior producer and writer for TV, radio, and digital media leading teams of anchors, reporters, and editors in creating news broadcasts, covering some of ...

Oct 1 (Reuters) - Dataiku, an artificial intelligence data analytics startup, has hired investment banks to push ahead with an initial public offering, according to people familiar with the matter.

Adobe is warning its Analytics customers that an ingestion bug caused data from some organizations to appear in the analytics instances of others for approximately one day. Adobe disclosed the issue ...