We kicked off SDCC 2025 bright and early with the Hasbro Press Breakfast - and you’re getting a front-row seat. Take a look behind the scenes and catch some of the morning’s biggest reveals, including the new Marvel Legends Series Spider-Man Electronic Expressive Mask - now available for pre-order on #HasbroPulse! And don’t forget our Hasbro Pulse SDCC Brand Panel Fanstreams go live tomorrow! Tune in throughout the day for even more big reveals straight from the booth. #HasbroPulse #SDCC2025 #Ha

Just revealed at #HasbroPulseCon, next year we're celebrating Transformers 40th Anniversary! There's going to be Legacy: United, a cohesive line celebrating 40 years of entertainment and many more surprises coming in '24. Anyone else ready to get this party started?! | TRANSFORMERS